Category Archives: Marketing

Rolex laureates discuss recycling

This post from our Fall 2020 Newsletter gives the background to this 19-minute discussion of recycling. The discussion, moderated by Jeff Kirschner, CEO of Litterati, was part of a collaboration between the Washington Post and the Rolex Perpetual Planet project. The discussion features P4P President, David Schweidenback, and Rags2Riches President, Reese Fernandez-Ruiz. This audio is part of the multimedia piece Trash-to-Treasure Hunters.

Click here to hear the 19-minute discussion.

Two Rolex Laureates on Washington Post Multimedia

Fall 2020 Newsletter

In 2000, Dave Schweidenback won a Rolex Laureate Award for his Pedals for Progress work.

In 2010, Reese Fernandez-Ruiz won a Rolex Laureate Award for her Rags2Riches work. Rags2Riches partners with local artisans across the Philippines to create eco-ethical fashion and home accessories out of upcycled, overstock cloth and indigenous fabrics. Here is her introduction to R2R, our newest partner.

In 2019, the Washington Post partnered with Rolex and its Perpetual Planet campaign. Together they launched Climate Solutions to explore the people and organizations focused on tackling global warming. Climate Solutions produces multimedia pieces spotlighting the history and legacy of Rolex Laureates working to keep the planet perpetual. The focus is on key areas like wildlife protection, oceans, water conservation and waste recycling.

Here is Trash–to–Treasure Hunters, the Rolex and Washington Post piece on waste recycling, featuring Reese of Rags2Riches and Dave of P4P.

Where in the world is that T?

Friends of P4P/SP,

We collect photos of our supporters in P4P/SP T-shirts around the world.

On your travels, take a picture of yourself in the T-shirt and send it along: use any of the email addresses on our Contact page and attach your photo.

Keep on traveling!



Carlo in Hong Kong with the Tian Tan Buddha



Dave in the U.K. on a canal cruise with Tranquil Rose



Jon Claerbout at Moffett Federal Airfield



Dina in San Cristobal, Galapagos, Ecuador



Michael at Ostional, Nicaragua



Isabel Lunes with container, San Andres Ixtapa, Guatemala

Isabel Lunes in San Andres Ixtapa, Guatemala


Alan in Arusha, Tanzania




Dina at the Dead Sea, Masada, Israel

Dina at the Dead Sea, Masada, Israel